Wondering if SMS/MMS marketing is right for your business?
Like all marketing mediums—SMS/MMS campaigns are most effective when you combine their strength (immediate, interactive communication with near perfect open rates) with other location-based efforts.
These might include: - Printed postcards, brochures and signage
- Email marketing
- PURLs
- Social media marketing
- Variable maps
This approach conveys a consistent, personalized message across multiple channels--dramatically increasing engagement, ROI, and building brand awareness. By encouraging people to sign up for text alerts, you can start an ongoing two-way conversation with prospects and customers.